Public Relations
A new media era requires a new PR playbook.
The essence of PR is the strategic harnessing of 3rd-party endorsement. As we approach brand comms in a new media era, this is our starting point.
The new playbook demands us to be nimble, creative, and focused on measurable, meaningful outcomes.
We have developed a data-driven process that drives bottom-line outcomes through earned media efforts. We excel at product-focused PR that is guided by performance affiliate data, search engine rankings, and CPA incentives around newsletter inclusions and top-of-page consideration.
PERFORMANCE PR // CAPABILITIES
- Product Reviews
- Product Launch Coverage
- Best-in-Class Round-Ups
- Gift/Product Guides
- Deals + Sales Syndication
- Backlink Development
- YouTube
We drive brand affinity and win hearts and minds with thoughtful, creative, brand storytelling, though leadership, executive comms, and more. You need crisis comms? We’ve got you covered there too.
BRAND PR // CAPABILITIES
- Thought Leadership
- Executive Comms
- Brand Deep Dives
- Publicity Stunts
- Crisis Communications
Case Studies
